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This year marks a major milestone for the Foundation: 25 years of advocating for Florida’s native wildflowers. To honor that legacy — and to look boldly toward what comes next — we’re having a year-long celebration built around community, storytelling and impact.
Rosy camphorweed
Rosy camphorweed (Pluchea baccharis) is a summer-blooming wildflower found in wet habitats throughout Florida. Its pink flowers are particularly attractive to small butterflies, bees and other dainty pollinators.
Garden Spotlight: Albertus Cottage Wildflower Garden
The Albertus Cottage Wildflower Garden beautifully demonstrates the ideals of our Viva Florida grant program, bringing new life to this historic community landmark.
Joe Pye weed
Joe Pye weed (Eutrochium fistulosum) is a robust summer-blooming wildflower that attracts a wide variety of pollinators and is a favorite of butterflies. The seeds are consumed by small birds.
Hairy laurel
Hairy laurel (Kalmia hirsuta) is a low-growing shrub that occurs naturally in pine flatwoods, savannas, sandhills and moist ditches. Its distinctive, rose-colored blooms attract a variety of pollinators.
Delta flower scarab beetle
When you think of pollinators, a beetle might not immediately come to mind — but these insects are even more reliant on flowers than some bees and butterflies.
Beach verbena
Beach verbena (Glandularia maritima) is a state-listed endangered wildflower endemic to Florida’s east coast. It blooms year-round, although the most prolific flowering occurs in spring and summer.
Tarpon Springs Public Library Native Plant Garden
Tarpon Springs Public Library in Pinellas County was selected for the Seeds of Knowledge Library Demonstration Garden Grant in spring 2026.
Spring Hill Branch Public Library Native Plant Garden
Spring Hill Branch Library in Hernando County was selected for the Seeds of Knowledge Library Demonstration Garden Grant in spring 2026.
Parker Public Library Native Plant Garden
Parker Public Library in Bay County was selected for the Seeds of Knowledge Library Demonstration Garden Grant in spring 2026.
Buffalo clover
Buffalo clover’s (Trifolium reflexum) beautiful spring- to early summer-blooming flowers are attractive to pollinators, and the plant may serve as a larval host for the Eastern tailed-blue butterfly.
Swamp twinflower
Swamp twinflower (Dyschoriste humistrata) is a low-growing wildflower that occurs naturally along the edges of forested wetlands. A great groundcover option for a moist to wet shady area, it attracts bees and butterflies.
25 Years of Education
Since the very beginning, education has been a cornerstone of the Florida Wildflower Foundation, shaping and informing everything we do. Over the past 25 years, we’ve built a robust program to increase awareness and understanding of Florida’s native wildflowers and their importance to our ecology, economy and overall well-being.
WEBINAR – Florida’s Native Bees
University of Florida’s Dr. Rachel Mallinger presents our webinar “Florida’s Native Bees”.
Virginia pepperweed
A member of the mustard family, Virginia pepperweed (Lepidium virginicum) is edible to humans. It is also a host plant for the checkered white and Great Southern white butterflies. Bees love it, too!
