“Flower Friday” is a weekly profile of a different Florida native wildflower.

Camphorweed (Heterotheca subaxillaris) Photo by Alan Cressler, Lady Bird Johnson Wildflower Center

Flower Friday: Camphorweed

Camphorweed is an aromatic, annual to biennial herbaceous shrub. It typically blooms in summer and fall, although in certain conditions it may bloom year-round. It occurs naturally on coastal dunes and grasslands, in scrubs, pinelands and ruderal areas. It is attractive to many bees and butterflies. As the common name suggests, camphorweed has a camphor-like aroma (or odor, as some might suggest), particularly when the leaves are disturbed.

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Black-eyed Susan (Rudbeckia hirta) by Dara Dobson

Flower Friday: Black-eyed Susan

Black-eyed Susan is a bright, cheerful wildflower found throughout Florida. It typically blooms in spring through fall and occurs naturally in flatwoods, sandhills, open disturbed areas and along roadsides. It is pollinated by a variety of insects, and its seeds are eaten by seed-eating birds.

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Leafcutter bee on Pickerelweed

Flower Friday: Pickerelweed

Pickerelweed is a long-lived, perennial aquatic wildflower. It typically blooms in spring through summer and occurs naturally in open, aquatic habitats such as pond, lake or river edges, marshes and swamps. It is pollinated primarily by bees, but is visited by many butterflies and other insects.

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Powderpuff (Mimosa strigillosa)

Flower Friday: Powderpuff

Powderpuff (also known as sunshine mimosa) is a prostrate, mat-forming perennial wildflower with showy “powderpuff” blooms that appear in spring through summer. It occurs naturally in open, disturbed areas and along roadsides. It is pollinated mainly by bees, but is the host plant for the little sulphur (Eurema lisa) butterfly.

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Swamp rosemallow (Hibiscus grandiflora). Photo by Ray Mathews, Lady Bird Johnson Wildflower Center

Flower Friday: Swamp rosemallow

Swamp rosemallow is a deciduous perennial wildflower with showy pink blooms that appear from summer into early fall. It occurs naturally in marshes and swamps, in wet ruderal areas, and along edges of lakes, ponds and rivers. It is often seen in large masses in open marsh areas.

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Woodland pinkroot (Spigelia marilandica) by Eleanor Dietrich

Flower Friday: Woodland pinkroot

Woodland pinkroot is a showy perennial wildflower. It blooms in late spring through summer and sometimes into fall. It occurs naturally in upland hardwood forests, slope forests and bluffs, and is pollinated by hummingbirds as well as other insects. There are approximately 60 species of Spigelia that occur from the southern US south to Argentina. Only four species are native to Florida.

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