Purple coneflower

Purple coneflower

Purple coneflower (Echinacea purpurea) has striking blooms that attract a variety of butterflies, bees and even hummingbirds. Its seeds are eaten by birds and other wildlife.

Attracting Birds

Attracting Birds

Bring birds into your landscape by planting Florida native wildflowers, grasses and shrubs that provide food and habitat. Learn more now. Versión en español disponible.

Goldenrod soldier beetle, Chauliognathus pensylvanicus

Goldenrod soldier beetle

Goldenrod soldier beetles ( Chauliognathus pensylvanicus) are pollinators and predators of pesky garden pests. They are found throughout Florida and most of the United States.

Attracting Bees

Attracting Bees

You can help provide food and habitat for Florida’s native bees and other beneficial insects by landscaping with native wildflowers. Versión en español disponible.

Plant selection guide

Plant selection guide

This guide includes over 120 Florida native wildflowers, shrubs, vines and grasses that work well in home landscapes. It will help you choose plants based on your location, soil and light conditions, color and season of bloom, and pollinator use. Versión en español disponible.

Attracting Butterflies

Attracting Butterflies

You can help provide food and habitat for Florida’s butterflies by landscaping with native wildflowers. Learn more now. Versión en español disponible.

Shady landscapes

Shady landscapes

Wondering what native wildflowers and plants to use in a shady landscape? Use our new handout to evaluate your landscape’s light conditions and choose diverse species that will thrive and give your landscape a “real Florida” feel. Versión en español disponible.

Member Spotlight: Kirsten Sharp

Member Spotlight: Kirsten Sharp

Kirsten supports the Foundation because it helps promote and educate about the use of Florida native plants, which is so important.

Wildflower garden in bloom

When wildflowers blow in the wind…

As summer progresses many of our fall-blooming wildflowers become tall and stately, forming backdrops and filling fence rows as they reach peak bloom from September through December. But this is when storms increase, bringing intense waves of wind and rain.